ASAP MOB Star In New Calvin Klein Campaign


December 4th, 2017 by
📸Photo: Willy Vanderperre

ASAP MOB Star In New Calvin Klein Campaign

 📸Photo: Willy Vanderperre

📸Photo by: Willy Vanderperre

 

Calvin Klein announced the latest addition to its family-focused #MyCalvins campaign on Monday morning, and it’s a good one: A$AP Mob — the hip-hop crew comprised of A$AP Rocky, A$AP Ferg, A$AP Nast, A$AP Twelvyy, A$AP Ant, A$AP Lou and A$AP J. Scott — are the newest faces of the American brand’s underwear and jeans lines.

#MyCalvins kicked off its latest campaign last month with Solange curating her own group of close and talented friends to star alongside her in the ads, all of which will continue to roll out with new imagery and “families” throughout the Spring 2018 season. And while Solange showed the collaborative process between musical artists in a special promo video, the members of A$AP Mob riffed on the brand’s campaign slogan, including shout-outs to the late A$AP Yams, their cozy lifestyle (“We too cozy!”) and, of course, Raf Simons, the cult menswear icon himself.
Watch below:

Catiana

About Catiana Saillant

As a child, I’ve always loved music. From different genres such as Hip-Hop, R&B and Pop. Music allows you to be creative and express yourself the way that you please to. I’ve sought music to be a place where you can be YOU. You can dance, cry, laugh and do all kinds of crazy things to music. That is what makes me so passionate about what I do! My ultimate goal is to build a mainstream media platform that represents and supports culture such as paintings, music, film and provide empowering media coverage to my viewers.

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